Ads.txt and why it's important

The mission of the ads.txt project is simple: Increase transparency in the programmatic advertising ecosystem.

Below is the summary of the IAB standard of ads.txt.  In order to be a publisher in the Jeeng network and benefit from our integrations to OpenRTB, adding Jeeng to your Ads.txt file is required.  By doing so, you increase  access to a larger pool of advertisers bidding on your placements and likely higher overall RPM and diversity of advertisers bidding on your inventory overall.

Please add the following to your ads.txt file:

The number next to your company name in the Portal is your Pub ID.  If you have multiple domains with Jeeng you may have multiple Pub IDs.

If you don't know your Pub ID(s), they are easy to find in the Jeeng portal.
To see your Pub ID(s), Log into  In the top right, you will see your accessible accounts under the drop down.  
Example below - the Pub ID for this example is 1
Screen Shot 2021-08-31 at 4.40.11 PM

Please make sure to update the Ads.TXT file for each of your accounts/sites.

The source document link : here

Ads.txt will give publishers a means to publicly declare the companies authorized to sell their digital inventory. By creating a public record of Authorized Digital Sellers, ads.txt will give publishers control over their inventory in the market, making it harder for bad actors to profit from selling counterfeit inventory across the ecosystem.

As publishers adopt ads.txt, buyers will be able to more easily identify the Authorized Digital Sellers for a participating publisher, allowing brands to have confidence they are buying authentic publisher inventory. The ads.txt Specification was developed in the spring of 2017.

The ads.txt specification focuses on protecting advertising inventory hosted by the website publishing the ads.txt file. To meet the requirements for software applications distributed through mobile app stores, connected television app stores, and other distribution channels of that nature, refer to the companion appads.txt specification. The ads.txt and app-ads.txt specifications are available at